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Digital security threats have consistently topped the list of concerns for Australian insurers. However, the rapid ascent of artificial intelligence (AI) as a significant risk factor is noteworthy. AI has moved from the 11th position to third in just two years, underscoring the accelerating pace of technological challenges facing the industry.
Antonie Jagga, leader of PwC’s insurance operations in Australia, commented on this trend, stating that the speed at which risks related to cyber, technology, and AI are evolving is unprecedented. This rapid evolution has created a preparedness gap that did not exist two years ago, with Australian insurers feeling less equipped to manage these challenges compared to their global peers.
Political risks have also climbed the ranks, now occupying the fourth position among identified concerns. This shift reflects increased governmental scrutiny of the insurance sector, driven by issues such as rising premiums and limited coverage in areas prone to natural disasters like cyclones and floods. Global geopolitical tensions further contribute to this heightened sense of political risk.
Jagga emphasized the importance of addressing affordability in the context of these emerging risks. He noted that insurers need to demonstrate their use of technology not only to manage their own risks but also to make coverage more accessible and affordable for Australians, particularly in high-risk areas.
To enhance affordability, insurers are encouraged to implement data-driven pricing methodologies. By leveraging AI and richer risk data, insurers can better align premiums with actual exposure, moving away from traditional methods. This approach aims to reduce underinsurance, keep essential protections within reach in high-risk areas, and deliver better outcomes when Australians need to make a claim.
In summary, the PwC survey highlights a critical need for Australian insurers to bolster their preparedness for rapidly evolving cyber and technological risks. Embracing advanced technologies and data-driven strategies will be essential in bridging the current preparedness gap and ensuring the industry's resilience in the face of emerging challenges.
Published:Thursday, 8th Jan 2026
Source: Paige Estritori
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